Our Capabilities
With over 35 years’ experience and full UK in-house manufacturing, Piccadilly combines design, quality, and scale to help retailers and partners grow their greeting card categories.
Extensive Experience
At Piccadilly, we have the expertise, infrastructure, and creativity to help you grow your greeting card category. With over 35 years of experience, we combine proven design and commercial performance with full in-house UK manufacturing, giving us a unique edge in both scale and flexibility.
Whether you're a high-street retailer, wholesalers, distributor, or export partner, we have the capabilities to deliver outstanding products, design, value, service, and reliable fulfilment - all with the quality and attention to detail you’d expect from a trusted British manufacturer.
Why Piccadilly?
35+ Years
Industry expertise
6000+
Active greeting card SKUs
100% UK-Based
Design and manufacturing
Trusted
By major UK retailers
Full Capability
Stock fulfilment services
Specialists
In own label, bespoke, and foreign language solutions
FSC® Certified
Supporting responsible sourcing
Proven Excellence
In design and commercial performance
Design Studio
At Piccadilly, design is at the heart of everything we do. Our talented in-house design team is constantly creating new looks, styles, and captions to suit all relations, occasions, and trends.
We use a mix of traditional techniques and the latest design technology, with a strong focus on incorporating specialist finishing such as hot foiling, embossing, and die-cutting into the overall creative. The result? Products that look and feel truly special, both on the shelf and in the hand.
We are always exploring new ideas. While our team is full of creativity, we are always on the lookout for new talent to join our team. If you’re an artist, photographer, cartoonist or humour writer and would like to showcase your work, we’d love to hear from you.
Bespoke, Own Label & Foreign Languages
With full control from design through to production, we are specialists in delivering bespoke, own label, and foreign language greeting card solutions tailored to your needs.
Own Label Expertise
We have a strong track record of creating own label ranges aligned with specific retailer requirements.
We’ve supplied bespoke solutions to leading value retailers such as Cards Direct, Poundland, Home Bargains, and B&M - helping them achieve stand-out ranges without compromising on quality or design.
Retailer Support
We work closely with retailers to plan balanced, commercially strong card displays that:
- Align with consumer preferences
- Maximise in-store performance
- Use our full design and product range
This allows us to curate the right mix of styles, captions, and formats tailored to your customer base.
A True UK Alternative
Unlike many suppliers, we are a real alternative to Far East sourcing, with no reliance on China. All our cards are 100% UK designed and manufactured, giving you:
- Faster lead times
- Lower risk
- Greater flexibility
We also have no conflicts with supermarket supply deals, so you get our full focus and flexibility.
International Partnerships
For international markets, we partner with a trusted network of distribution partners worldwide.
Some choose from our in-stock ranges, while others collaborate with us to develop bespoke or foreign language products tailored to their local markets.
Our in-house capabilities mean we can support a wide range of print run sizes with fast, efficient delivery.
Get in touch
If you're a retailer or distributor interested in exploring own label, bespoke, or foreign language card solutions, we’d love to work with you.
UK Manufacturing
We are proud to design and manufacture 100% of our cards in the UK, at our purpose-built 70,000 sq.ft. facility in Hemel Hempstead.
Full in-house production gives us total control over quality, timelines, and consistency - allowing us to deliver true Made in Britain products to our customers.
Investment in Technology
We are continually investing in the latest printing and finishing equipment to maintain the highest standards. In 2024, we installed a brand new, high speed, full automated Komori B1 press - a multimillion-pound investment. This is complemented by a full suite of specialist finishing technology including hot stamp foiling, embossing, thermography, die-cutting, inserting, labelling and packing.
Sustainable Materials & Skilled Craftsmanship
We proudly use FSC® Certified materials, ensuring all products are made using paper and board from sustainably and responsibly managed forests.
Our experienced and skilled team ensures every product that leaves our facility reflects the quality, care, and craftsmanship we’re known for.